Sunday Email Part 29
If you're new to my subscription and wondering what is a "Sunday Email", it's an email full of my rants, personal tips and opinions on marketing especially in the "internet marketing" niche. Sometimes, opinions on life. Whatever it is... it'll give you value after spending time reading it. To make sure you won't miss any future issue, subscriber for free at www.sundayemail.com
So if you can relate to what I wrote when reading it-- good because I know it had just served the purpose of helping people.
One more thing-- it'll offend marketers. I hope you're not the one.
Re: Responsibility vs. Money
See the drink mixer below?
I use that to stir my hot drink every morning.
But one day, I realized this:
The mixer is rusting internally and I'm eating the rust without knowing it at all! I guess you know how harmful it gets if you eat rust every morning, even its small amount.
Needless to say, I was very upset why there are companies that forego people's health for the sake of profit or making money. If the company would have manufactured it by using good material like stainless steel, this wouldn't be happening. But they might sell less because the price of the mixer will be more expensive.
Marketers need to be responsible. That's it, no question about it.
You probably see products are being created and released or launched to the market, non-stop to generate income from product sales. I'm very sure that most of them have good intention to give great value.
Today's rant is about YOU. Ask yourself – are you a responsible marketer?
Do you create, release or launch a product because of your intention to help others or it's because you want to make money? Whatever the answer is, you know the truth for yourself. Dude, I'm not talking about the cheesy stuff. You still want to make as much profit as possible because that's what a good business person will do but for everyone's benefit, be responsible in making sure that you give your best. Don't cut corners.
It's obvious that more poor quality mixers will be sold because no one will know until they start using it- but more people will be harmed.
If you're in the internet marketing niche, this is highly related to you.
By creating valuable product, you'll not make more money online in short term because you'll spend more time to develop it and on customer support. But in long term –you'll make more because you'll have repeat customers who trust you.
So this leads me to say that, many entrepreneurs failed because they're short sighted. End of the day, business is build based on trust and credibility. EVERYTHING. From the sales conversion to getting Joint Venture partners. Trust and credibility.
Believe it or not, it's actually easy to become a responsible marketer. Just make sure whatever you sell, WORKS. Like my friend, Jo Han Mok once sold an opportunity to start an adult supplement business simply because he is making money doing that. Not some fluffy theories.
This is probably the shortest Sunday Email I've wrote – but I think if we realize the value of being responsible and integrate that into our business principle, you'll get respect and admiration – and of course, more people will like to do business with you.
If you have been reading the "Sunday Email" series, I'll always ask for your favor to leave a Comment if you find value of what you've read. It'll be most appreciated because I read all of them personally. (smile)
And yeah, sometimes it upsets the reader because the truth can be... hurtful.
-Patric Chan
www.youchandoit.com
----
So if you can relate to what I wrote when reading it-- good because I know it had just served the purpose of helping people.
One more thing-- it'll offend marketers. I hope you're not the one.
Re: Responsibility vs. Money
See the drink mixer below?
I use that to stir my hot drink every morning.
But one day, I realized this:
The mixer is rusting internally and I'm eating the rust without knowing it at all! I guess you know how harmful it gets if you eat rust every morning, even its small amount.
Needless to say, I was very upset why there are companies that forego people's health for the sake of profit or making money. If the company would have manufactured it by using good material like stainless steel, this wouldn't be happening. But they might sell less because the price of the mixer will be more expensive.
Marketers need to be responsible. That's it, no question about it.
You probably see products are being created and released or launched to the market, non-stop to generate income from product sales. I'm very sure that most of them have good intention to give great value.
Today's rant is about YOU. Ask yourself – are you a responsible marketer?
Do you create, release or launch a product because of your intention to help others or it's because you want to make money? Whatever the answer is, you know the truth for yourself. Dude, I'm not talking about the cheesy stuff. You still want to make as much profit as possible because that's what a good business person will do but for everyone's benefit, be responsible in making sure that you give your best. Don't cut corners.
It's obvious that more poor quality mixers will be sold because no one will know until they start using it- but more people will be harmed.
If you're in the internet marketing niche, this is highly related to you.
By creating valuable product, you'll not make more money online in short term because you'll spend more time to develop it and on customer support. But in long term –you'll make more because you'll have repeat customers who trust you.
So this leads me to say that, many entrepreneurs failed because they're short sighted. End of the day, business is build based on trust and credibility. EVERYTHING. From the sales conversion to getting Joint Venture partners. Trust and credibility.
Believe it or not, it's actually easy to become a responsible marketer. Just make sure whatever you sell, WORKS. Like my friend, Jo Han Mok once sold an opportunity to start an adult supplement business simply because he is making money doing that. Not some fluffy theories.
This is probably the shortest Sunday Email I've wrote – but I think if we realize the value of being responsible and integrate that into our business principle, you'll get respect and admiration – and of course, more people will like to do business with you.
If you have been reading the "Sunday Email" series, I'll always ask for your favor to leave a Comment if you find value of what you've read. It'll be most appreciated because I read all of them personally. (smile)
And yeah, sometimes it upsets the reader because the truth can be... hurtful.
-Patric Chan
www.youchandoit.com
----
posted by Patric Chan at 9:05 AM
9 Comments:
I think I may have bought many "rusty" products in my time - out of date methods for creating an income online. If I were to start again I would spend less on information products and more on getting a good coach or mentor.
Alex
Good coach of cource
As the old saying goes"You Get What You Pay For" is more relevant
in the Internet Marketing Game than any other.
Hi i don`t think rust will kill you but you never know.
Hi Patric,
Short and Sweet Sunday Email!
Thanks for sharing,
Seree W.
Good Sunday E-mail .
Thank you Chan.
Your illustration highlights the importance of integrity; thanks for focusing on it.
Hi
Nice post. We've to think about in our life too.
:-)
Meditation
Great stuff, Patric.
Good of you to be relate a daily incident into internet marketing!
And yes, I believe strongly in what you said - providing value to the people, than just focusing on making money.
Like Henry Ford said, "If you doing business just for the money, you're not doing business."
Guan
Tai Chi Breathing
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